Burrows CGI and Aspera link up for real-time data synchronization

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Leading automotive visualization studio, Burrows CGI, adopts Aspera Sync to deliver its infrastructure globalization strategy

LONDON, UK, Sep 3, 2013—Aspera, Inc., creators of next-generation software technologies that move the world’s large data at maximum speed, today announced that Burrows CGI, the leading automotive visualization studio, has deployed Aspera’s high-speed synchronization software to effectively collaborate on projects between London and the US 100 times faster than by using traditional sync and replication technologies. Aspera Sync offers Burrows a scalable data synchronization solution connecting numerous disparate systems and streamlining operations in support of their global workflows.

In recent years, Burrows CGI made strategic improvements to globalize its infrastructure. The company provided shared resources between its offices with the aim of creating a global 24/7 CG pipeline for the streamlined completion of up to 40 projects at any one time. However, with large datasets to move between 180 staff, limited bandwidth, and high latency, this proved a difficult task to fully implement.

Burrows recognized the need for a high-performance, scalable and cost-effective file-synchronization and replication solution that supported different backend file systems, differing network topologies and security protocols, and selected Aspera Sync after evaluating alternative technologies.

Burrows also chose Aspera Console to provide a visual insight into the data transfers. It provides a centralized view of all Aspera Sync transfers whether they were automated or manually executed by users, and a mechanism to generate reports to be analyzed at a later date.

Mike Owen, head of systems, Burrows CGI, said: ‘Aspera has been critical in allowing us to utilize our studios and workflow. It allows us to choose where best to place incoming work, eliminate potential workflow bottlenecks and to shift time-consuming render farm processing around our offices while maintaining data integrity. This has proved a very reliable and cost-effective way of providing pop-up satellite offices without decreasing the functionality users would expect from our infrastructure at headquarters.’

He continued: ‘The end-user ease of use is unbeatable and we’ve been able to free up staff time for less admin-heavy projects resulting in greatly increased efficiency. Aspera Sync allows us to drive Burrows CGI forward as a truly global business. Aspera’s European-based support team has also provided us with outstanding on-going support.’

‘We are delighted we can support Burrows CGI with implementing a global workflow,’ commented Bruce Brewer, European sales director, Aspera. ‘Aspera is committed to on-going product development and innovation to ensure we fully meet the changing needs of our global customers – Aspera Sync and its deployment at Burrows is a key example of this.’

Demonstrations of Aspera Sync and Console, along with the entire suite of Aspera high-speed transfer software will be available at IBC2013 stand 7.K30.

About Burrows

Burrows, part of Y&R, owned by WPP group

Burrows headquarters are based in Essex and the company has an additional four offices around the world. Burrows provides digital, CGI and print solutions to blue chip clients, primarily in the automotive sector. Its biggest client is Ford Motor Company and provides CGI solutions to Ford, Mazda, Nikon, McLaren, producing European brochures for Ford for their entire vehicle line. A vast amount of the photography in the brochures isn’t photography anymore, but CG produced imagery from the manufacturer’s CAD data. www.burrowscgistudio.com @BurrowsCGI @BurrowsInfo for more information

About Aspera

Aspera is the creator of next-generation transport technologies that move the world’s data at maximum speed regardless of file size, transfer distance and network conditions. Based on its patented fasp™ protocol, Aspera software fully utilizes existing infrastructures to deliver the fastest, most predictable file-transfer experience. Aspera’s core technology delivers unprecedented control over bandwidth, complete security and uncompromising reliability. Over 2000 organizations across a variety of industries on six continents rely on Aspera software for the business-critical transport of their digital assets. Please visit www.asperasoft.com and follow us on Twitter @asperasoft for more information. 

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