Rubberduck Media Lab launches support for touch phones

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Rubberduck Media Lab, a subsidiary of Aspiro AB and Europe’s leading provider of streaming mobile TV services, today announced support for a wide range of new touch phones, through an in-house developed Java application.

Rubberduck Media Lab already supports smartphones such as the iPhone and Android-based devices through downloadable apps and offers advanced services through its recently announced HTTP-streaming architecture.

The Java app is a natural extension of this product portfolio, and supports touch phones from a wide range of manufacturers such as Samsung, LG, Nokia and SonyEricsson. The app is fully compatible with the company’s content management system and streaming infrastructure.

Our new Java app extends support for our mobile-TV services to a wide range of touch phones, which are wide spread in the market. This will extend our reach and make it more attractive to watch TV on your mobile also for those who don’t have the most expensive high-end phones,” says Managing Director of Rubberduck Media Lab, Erling Paulsen.

As one of the world’s leading providers of mobile-TV services, Rubberduck Media Lab experienced a brisk upturn in traffic in 2009, where streaming numbers increased by some 75 percent, much due to the launch of a new iPhone client.

The Java client also runs on Symbian devices from Nokia and Sony Ericsson ahead of a dedicated app, expected with the launch of Symbian^4 in 2011. The combination of touch interface and large screen has been a catalyst for mobile-TV adoption and with ever more competing platforms, ensuring a base level of touch support via Java is a crucial step to delivering a premium experience to the widest possible audience.

For more information please contact:

Erling Paulsen
Managing Director Rubberduck
Tel: +47 945 01 122
e-mail: erling.paulsen@rubberduckmedialab.com

Rubberduck Media Lab makes TV and video work on all handsets. Based in Oslo, Norway, Rubberduck is Scandinavia’s leading mobile TV and video company providing services to Network Operators and Broadcast Companies across the world such as T-Mobile, Telefónica O2, Telenor, MTV, Hi3G, BBC, Elisa and Entel. The Managed Services of the company includes content sourcing and complete technical management of the mobile TV Service and delivery channels. Rubberduck Media Lab is part of the stock listed Aspiro group, a small cap company listed on the Nasdaq OMX Stock Exchange. For more information please visit  www.rubberduckmedialab.com or www.aspiro.com.

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