ASSA ABLOY to name its race boat at London's Tower Bridge, May 13th
The Volvo Ocean Race has a perfect geographic match to our operations, since it will
pass all our major markets. It provides an ideal framework for our internal integration process, says Carl-Henric Svanberg, President and CEO.
Elisabeth Rehn, the godmother of the boat, will be naming the boat 'ASSA ABLOY'. Mrs. Rehn, Former Finnish presidential candidate and Minister of Defence and currently working as
UNIFEM Independent Expert within the UN peacekeeping operations, personifies all the core values of ASSA ABLOY, such as: courage, vision, ethics and realism.
The Volvo Ocean Race starts on September 23 from Southampton. It is the longest and the most competitive ocean race in the world. The skipper of the ASSA ABLOY-boat, Roy Heiner, will also be attending the press briefing.
Time 13th May at 7 p.m. (19.00 local time)
Venue Trade Wind Yacht Place at St Katharine's dock
Program 7.00 p.m. Food and drinks will be served
7.30 p.m. Press briefing
8.30 p.m. Official naming ceremony
How to get there:
We recommend the tube to St Katharine's docks. Get off at the tube station "Tower Hill" (Green District Line or Yellow Circle Line). Then follow the signs St Katharine's dock.
To confirm your attendance or for further information, please contact:
Ulrika Goossens, telephone + 46 8 440 1235, + 46 70 249 0741, ulrika_goossens@se.bm.com
Christina Astrén Eriksson, telephone + 46 8 440 1258, + 46 70 656 1258, christina_astren_eriksson@se.bm.com
Website: www.assaabloy.com
Team website: www.assaabloyracingteam.com
The ASSA ABLOY Group is the world's leading manufacturer and supplier of locks and associated products, dedicated to satisfying end-user needs for security, safety and convenience. ASSA ABLOY will participate in the Volvo Ocean Race to support the integration process of more than 100 companies worldwide and to develop the ASSA ABLOY corporate identity.