Beauty Industry Luminaries Boost ACMG Product Development Team

New team bringing vision and experience to industry leader’s impressive brand portfolio

Jersey City – November 1, 2011 – Looking to take its already impressive suite of beauty brands to the next level, Atlantic Coast Media Group, maker of Hydroxatone®, today laid out their new product development strategy led by a powerful team of beauty industry experts: Tammy Yaiser is the new vice president of the department .  Also joining the team is R&D veteran Mindy Goldstein, PhD.

“Today we reaffirm our commitment to provide consumers with best-in-class products,” said COO Darek Hrynkiewicz, “With this Tammy [Yaiser] and Mindy [Goldstein], we believe we have assembled a world-class team that will focus on developing products based on cutting-edge ingredients, science and technology.”

Ms. Yaiser comes to ACMG from Fusion Brands where she drove product development for the Fusion Beauty, CLEAN and Veripur brands R&D to launch.   She will helm Product Development for ACMG’s luxury beauty lines Keranique™, DNA, Luminique™, Sarah McNamara Beauty New York and anti-aging skincare leader, Hydroxatone®.

On her new position, Ms. Yaiser is confident, “ACMG has been creating incredible skincare and hair care since their inception and I am exhilarated for the opportunity to bring my experience to their phenomenal brands.”

Ms. Goldstein comes to ACMG from Estee Lauder where she was Executive Director of R&D.  She has been President of the National Society of Cosmetic Chemists and serves on the Editorial Advisory Board of Cosmetics and Toiletries magazine.  Ms. Goldstein earned her PhD studying UV & gamma radiation damage to DNA and DNA repair.

Contact:

Matt Schapiro

(201) 942 - 2366

mschapiro@atlanticcoastmedia.com

Atlantic Coast Media Group was started by Andrew Surwilo and Thomas Shipley in 2005 to be the premiere brand-building engine in the beauty industry.  The result is their flagship beauty line, Hydroxatone®.  ACMG has since launched several distinctive brands including Keranique™, Luminique™, D.N.A. and Sarah McNamara Beauty New York.  Surwilo and Shipley were named finalists of Ernst & Young’s 2011 Entrepreneur of the Year NJ Award.  In 2011, Atlantic Coast Media Group was listed the #41 personal products company in the country by Household and Personal Products Industry (HAPPI) magazine. ACMG is a member of the 2010 Inc. 500 and 2011 Inc. 5000, Inc. Magazine’s list of America’s fastest growing companies.  ACMG focuses on being a responsible, reliable corporate citizen with multiple initiatives benefitting national charities and the local community.

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