Audientes expands distribution network to rural India through new partnership
Audientes A/S and Challa’s Hearing Care Centre & Speech Therapy Centre, India, today announce a Supply Framework Agreement for the sale of Audientes’ self-fitting hearing aid, Ven™, in Challa’s clinic in Hyderabad and its 20 additional associated clinics throughout the states of Telangana and Andhra Pradesh.
Audientes has entered into another supply framework agreement in India. Today’s announcement of a Supply Framework Agreement with Challa’s Hearing Care Centre & Speech Therapy Centre, Hyderabad, and its associated 20 clinics throughout Telangana and Andhra Pradesh in Eastern India means that there are now five Audientes partners with a combined total of 91 points of sale ready to present and sell Ven in India when it ships in early 2022. Furthermore, this agreement means that Audientes will be available in multiple clinics located in rural areas throughout the two states. Over 65% of India’s 1.3 billion population live in rural areas.
Delivering on our promise of accessibility
“We are thrilled to welcome Challa’s Hearing Care Centre & Speech Therapy Centre to our partner network. Not only does this mean that we can begin making Ven available in Hyderabad, with its 6.8 million population, it also means that we can deliver on our promise to make quality hearing solutions available to people in the more rural areas of India. Challa is a well-established audiology and hearing solution provider in Hyderabad, but it is also a supplier to 20 clinics in locations throughout Telangana and Andhra Pradesh. Challa’s mission is to bring quality hearing solutions to people who normally cannot afford or access high-calibre products. We share that mission and I am excited to build on our collaboration moving forward,” says Steen Thygesen, CEO, Audientes A/S.
Attractive price point and self-fitting feature
Mr. Raghunath Reddy, General Manager and Chief Audiologist, Challa’s Hearing Care Centre & Speech Therapy Centre, comments: “Across India, there are millions of people who don’t have access to an audiologist or quality hearing care. Through our network of associated clinics, we are working to address this issue by making quality hearing solutions available to as many people as possible. Audientes’ Ven is a great addition to our product catalog because of its attractive price point and self-fitting feature. I eagerly anticipate introducing it to our network of hearing care providers and look forward to collaborating with the Audientes team.”
Challa’s Hearing Care Centre & Speech Therapy Centre is a well-established, Hyderabad-based clinic providing both audiology care and quality hearing solutions. The clinic expects to commence sales of Ven in Q4 2021.
For further information, please contact:
Steen Thygesen, CEO,
Audientes A/S
Phone: +45 53 17 26 10
Email: st@audientes.com
Raman PV Rao, Country Head,
Audientes India Pvt. Ltd.
Phone: + 91 91770 49678
Email: rr@audientes.com
Raghunath Reddy, General Manager and Audiologist,
Challa’s Hearing Care Centre & Speech Therapy Centre, India
Phone: + 91 98 48222215
Email: raghunathaslp@gmail.com
About Audientes A/S
Audientes A/S is a Danish technology company specializing in smart, self-fitting and affordable hearing aids. Audientes’ unique hearing aid solution, Ven™, is in the process of being rolled out in the Indian market, before being introduced to the US OTC marked and other markets thereafter. Audientes’ mission is to help the 400 million people globally suffering from disabling hearing loss who cannot afford to buy one of the very expensive conventional hearing aids on the market. Audientes is headquartered in Copenhagen and has a subsidiary in Hyderabad, India. In 2020 the company was listed on Nasdaq First North Growth Market Denmark (Ticker: AUDNTS).
For additional information please refer to the company’s websites, www.audientes.com or www.audientes.in
About Challa’s Hearing Care Centre & Speech Therapy Centre
Challa’s Hearing Care Centre & Speech Therapy Centre was established in 2011 in Hyderabad. The organization’s mission is to delivery quality hearing care and hearing care products to its patients.
For additional information, please refer to the company’s website.
This announcement is originally published in English. In case of any discrepancy between the English version and the Danish translation, the English version prevails.