Ayima Expands Analytics Offering With New Training Course

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On 21st November, Ayima’s UK operation will launch the first session of the new Marketing Analytics Course hosted by LeapThree’s Peter O’Neill and Ayima’s in-house Data Scientist, Simon Löfwander.

Following its launch in May this year, Ayima Insights Training offers technical training for companies and digital marketers straight from Ayima’s award-winning team of experts. Having initially offered courses in SEO and Paid Media earlier in 2018, the Company is now putting a focus on Data to highlight the recent acquisition of LeapThree while continuing to grow the cross-sell opportunities between the shared blue-chip client base.

The new Marketing Analytics course will highlight the direct relationship between Ayima’s Analytics and Data Science services to provide companies with a boost in analytical insights that improve their online strategy as well as their revenue.

Peter O’Neill, Co-Founder of LeapThree says, “As I have stated on the course page, Google Analytics is the most widely-used tool in the digital analytics world. Yet so much of its true potential is left untapped by a majority of marketers and their organisations, meaning they fail to get the best value and use, not just from this tool but from their own data entirely. We’ve put this course together to show them exactly how utilising this available data is essential to optimising their online strategy and should be the DNA of their business rather than an add-on to their marketing initiatives. When they understand the functionality of Google Analytics and match that against business needs, that’s when they’ll really start to see results. This course will teach them all of this and more but, by adding in Simon’s Data Science insights, we can really show them the potential of their data and why it is so important to their company.”

Held in London’s elite trademark Gherkin Building, the Marketing Analytics course has already seen massive demand with the first session entirely booked out by in-house marketers from major companies in FinTech, gaming, hospitality, charity and ecommerce.

More information on the training course can be found here: https://www.ayima.com/training/marketing-analytics-course-london 


For further Information:
Mallory Mabe, Senior Marketing Manager
+44 (0)20 7148 5970

About Ayima

Originally founded in 2007, Ayima is a digital marketing agency with around 150 employees across its offices in London, New York, San Francisco,Stockholm and Vancouver. Ayima have created a number of market-leading software tools that are used in by clients and agencies around the world, including ‘Updatable’, ‘Redirect Path’, ‘Page Insights’, ‘Pulse’ and ‘Appotate’. 

Ayima is listed at Nasdaq First North under the “Ayima B” ticker. Certified Adviser is Eminova Fondkomission AB (http://www.eminova.se). 

Find more information: https://ayima.com/investors  

Twitter: /AyimaGroup 


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