About Us

Set up in 1994, Bacall Associates is a boutique PR, marketing and sales support agency specialising in travel at the top end of the market. Our passion is launching and maintaining profile for destinations, airlines, travel companies, hotel groups, luxury developments, resorts and health retreats across the globe. Working primarily in the travel arena we have in-depth knowledge of the sector, and can draw on a vast range of media and industry contacts; at the same time we bring a lifestyle edge to our work, taking the message well beyond the travel pages to the luxury consumer. Over the years we have worked with diverse clients and our experience embraces aviation and infrastructure as well as some of the world’s best hotels, from quirky independent properties through to iconic landmarks like the Burj Al Arab in Dubai. We have masterminded PR strategies for major tourist boards and travel companies, but also established small niche operators in the marketplace. Above all we work hard to achieve specific PR goals for our clients, whist simultaneously driving business.