BankToTheFuture.com helps save lives with Life Light
Over 90 children a year die in house fires, so when BankToTheFuture.com were introduced to entrepreneur, Derek Wilson, they were keen to encourage investors to watch Dereks’ pitch and potentially be part of saving the lives of children by financing Life Light. By helping Derek bring this unique invention to the market, this product could prevent the number of children who die in house fires every month.
The company, set up by entrepreneur Derek Wilson, produces Life Light; a high intensity LED with software that listens for the sound of a home’s smoke alarm and turns on automatically which easily fixes onto a child’s bedroom door frame.
BankToTheFuture.com is a hybrid crowdfunding platform which offers the opportunity to contribute and invest in startup and mature businesses.
Simon Dixon, CEO of BankToTheFuture.com is an ex investment banker turned bank lobbyist who went on to launch a crowdfunding platform says “BankToTheFuture.com provides the future of banking, raising finance for SME’s or business and investing in private companies.”
Simon goes on to say “Pitches such as Derek’s really deserve the finance from investors. We provide the platform that allows individuals to be part of something amazing; and in this case, life saving”
Having looked at several crowdfunding models, Derek chose BankToTheFuture.com because he appreciated the company’s honest and transparent approach to raising money.
After deciding to make 30% of his business available to investors and setting a minimum target of £50,000, Derek uploaded his pitch to BankToTheFuture.com. Derek was looking to raise the necessary finance to boost production levels of this innovative, life-saving product and enjoy economies of scale.
Derek says “BankToTheFuture.com gave me access to funding that was simply unavailable anywhere else. With high street banks reluctant to support business start-ups like Life Light, I am convinced that without BankToTheFuture.com we would still be struggling to achieve the success our product deserves.”
Described by Graham Stagg, Chief Fire Officer of Cambridgeshire Fire & Rescue Service, as “the Fire Fighters' North Star, providing dependable navigation to the places that matter most, when it matters most" Life Light is one product set to set the market alight.
Its built-in software is designed to respond instantly if a smoke alarm is triggered. The intensity strobe light enables the emergency services to identify and prioritise inhabited rooms.
Through BankToFuture.com, Derek is hoping to raise £100,000. This will allow Derek to manufacture Light Life on a large scale, enabling him to approach the large multiples to stock and sell the products throughout the UK and globally.
To invest in Light Life and gain shares in the company, visit: https://banktothefuture.com/pitches/688/_life-light-amazing-life-saving-gadget-for-your-child
For more information, visit www.BankToTheFuture.com
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BankToTheFuture.com – Backgrounder
BankToTheFuture.com, co-founded in 2012 by former Investment banker Simon Dixon and former Banker Bliss Dixon, offers start-ups and mature businesses a means to secure crowdfunding, crowdinvesting, and crowdloans.
As an investor, BankToTheFuture.com offers two investment options to buy shares and to lend money to private companies:
BanktotheFuture.com is hybrid crowd funding platform which offers the opportunity to contribute and invest in startup and mature businesses. It comprises:
- Crowdinvesting - giving investors the opportunity to secure equity in a business in exchange for their investment
- Crowdfinance – which is most like the crowdfunding model that people currently understand where people donate money in exchange for rewards. However BF allows people to contribute and invest at the same time, or independently.
- Crowdloans - allowing creditworthy businesses to borrow money for their company from the crowd, rather than a bank, paying the interest directly to investors
In the first 6 months from the launch, BankToTheFuture.com helped to secure more than £250,000 for businesses pitching for investment. In order to prove the concept BanktotheFuture.com secured its own funding on its own platform and successfully launched on that basis.
Potential investors can read a business plan, view a video from the business and can begin managing an online portfolio of investments from as little as £10.00.
BankToTheFuture.com won British Innovation of The Year 2012 and has been enthusiastically endorsed by Sir Richard Branson. The company works with businesses and investors across a wide variety of industries.
Businesses wishing to pitch for investment using BankToTheFuture.com go through a three-stage process. Each process begins with an online questionnaire outlining the business model and the investment they are looking for. Stage two offers training and risk assessment to businesses to ensure they are in the best position to pitch to investors. The third and final stage of the process sees the pitch going live on the BankToTheFuture.com website. From here, businesses can pitch online or offline to secure the investment they need.
Visitors to BankToTheFuture.com looking to invest simply register their details, log on and search for suitable available pitches.
Simon Dixon, CEO of BankToTheFuture.com says, “We are democratising investing where businesses secure funding not because banks say “yes” or only rich people say “yes”, but because every day people are deciding who gets the money. We’ve taken the best practices which have previously only been used to raise finance for large companies and stripped out the cost and turned it online, so that small and medium businesses can raise the sums they need without the upfront fees.”
Simon Dixon first qualified as an Economist with a degree in business economics from Kingston University, and went on to gain a Masters degree Economics from the University of Manchester in 2004. Simon then joined the ranks of TD Waterhouse as a stock broker, then KBC as a trader and investment banker.
Simon believes that banking can be transformed by alternative investment, educating the general public on sustainable banking and winning the political argument for banking reform.
