Changes in Basware's Executive Team
Basware Corporation, stock exchange release, January 28, 2013, at 13:00
Changes in Basware's Executive Team
Basware is strengthening its sales organization and has established global sales
units specializing in large companies, SMBs, and partner channels. Kari Aarvala,
M.Sc.(Econ.), has been appointed as Senior Vice President, Global Sales, and
member of the Executive Team as of April 8, 2013. Mr. Aarvala will report to Esa
Tihilä, CEO, Basware Corporation.
During his 25-year career, Kari Aarvala has held responsible sales and marketing
executive and specialist positions in the software and information and
communications technology sector in Finland, the United Kingdom, Spain, and the
Czech Republic. Aarvala has been employed by SAP since 2002, most recently as
Chief Operating Officer in SAP Central and Eastern Europe. Aarvala has also
worked as SAP's Nordic marketing director as well as he has been in charge of
the mid-market sector at SAP Finland. Before this, Aarvala has also been
responsible for sales and marketing at Nixu Oy and Tekla. Besides a master's
degree in economics, Aarvala has also a Vocational Qualification in Business
Information Technology.
"Basware has revised its sales and marketing model in order to achieve
accelerated global growth by segmenting buyer and supplier customers of all
sizes in accordance with its strategy," says Esa Tihilä, CEO, Basware
Corporation. "With his diverse professional experience and competence in global
sales and sales management, Kari Aarvala will support the company's efforts to
significantly increase our sales volume, both in direct sales and in our partner
channels all over the world."
Kari Aarvala will represent Global Sales in the Executive Team, and the current
Executive Team members Pekka Lindfors, Senior Vice President, and Jukka
Virkkunen, Senior Vice President, will report to him.
At the same time, the company will revise the operations of its unit
specializing in mergers and acquisitions, headed by the current Executive Team
member Matti Copeland, Senior Vice President. Copeland reports to Esa Tihilä.
As of April 8, 2013, the composition of the Basware Executive Team is as
follows: Esa Tihilä, CEO; Mika Harjuaho, CFO; Kari Aarvala, Senior Vice
President, Global Sales; Henrik Hasselbalch, Senior Vice President, Professional
Services; Mari Heusala, Senior Vice President, HR & Development; Jorma
Kemppainen, Senior Vice President, Product Development; Steve Muddiman, Senior
Vice President, Global Marketing; Ilari Nurmi, Senior Vice President, Product
Management; Riku Roos; Senior Vice President, Automation Services; and Matti
Rusi, Senior Vice President, Customer Support.
For more information, please contact:
Esa Tihilä, CEO, Basware Corporation
Tel. +358 40 480 7098
Distribution:
NASDAQ OMX Helsinki Ltd
Main media
www.basware.com