Bauer Hockey to Unveil the Future of Hockey Equipment
Futuristic Product Designed Specifically for Six Elite NHL Athletes
WHAT: Bauer Hockey, the world’s leading manufacturer of ice hockey equipment, will unveil a revolutionary, state-of-the-art line of hockey equipment never before seen in the sport. This “concept car” of hockey equipment was designed exclusively for only six elite-level athletes in the world – including Patrick Kane and Jonathan Toews of the Chicago Blackhawks, Alexander Ovechkin and Nicklas Backstrom of the Washington Capitals, Claude Giroux of the Philadelphia Flyers, and Henrik Lundqvist of the New York Rangers.
The athletes are expected to begin wearing the revolutionary product this month and during international play in the early weeks of February.
WHEN: Thursday, December 19, 2013 3 p.m.
WHERE: Hard Rock Hotel, 230 Michigan Avenue, Chicago Il.
- The unveiling will also be shown via a live webcast at http://www.webcaster4.com/Webcast/Page/227/3003
WHO:
- Kevin Davis, CEO and President Bauer Performance Sports
- Craig Desjardins, General Manager, Player Equipment, Bauer Hockey
CONTACT:
Marcus Johnsson
Marketing Manager Europe
Bauer Hockey
Phone: +46 31 7055209
ABOUT BAUER HOCKEY
Bauer Hockey is the world’s most recognized designer, marketer and manufacturer of hockey equipment. Founded in Kitchener, Ontario in 1927, Bauer Hockey developed the first skate with a blade attached to a boot, forever changing the game of hockey. Since then, Bauer Hockey has continued to develop the most sought after products in the industry, including the widely successful SUPREME®, VAPOR® and NEXUS® lines of products. Bauer Performance Sports Ltd., the parent company of Bauer Hockey, is a publicly-traded company on the Toronto Stock Exchange whose affiliates market products under the BAUER, MISSION, MAVERIK, CASCADE, INARIA and COMBAT brand names. For more information, visit Bauer Hockey’s website at www.BAUER.com.