NOTICE OF ANNUAL GENERAL MEETING

Press Release
March 14, 2008

Shareholders in BE Group AB (publ) are invited to attend the Annual General Meeting to be held on Wednesday 23 April 2008, at 4.00 p.m., in the premises of Luftkastellet, Utsiktsvägen 10, Limhamn, Malmö.

Attendance must be notified no later than Thursday 17 April 2008, 4.00 p.m.
As evident from notice, inter alia the following proposals are submitted regarding matters at the Meeting:

• Board of Directors has proposed that a dividend of SEK 3,50 per share be declared.

• Re-election of the board members Roger Bergqvist, Cecilia Edström, Joakim Karlsson, Lars Olof Nilsson, Carl-Erik Ridderstråle and Lars Spongberg. Carl-Erik Ridderstråle is proposed for re-election as Chairman of the Board

• Determination of guidelines for remuneration to senior executives.

• Proposals for resolution on the implementation of a new share savings scheme for key employees in BE Group. Details can be found in the attached notice.

Additional information about BE Group can be found on the company website www.begroup.com.

If you have any questions, please contact:
Håkan Jeppsson, President and CEO, tel: +46 (0) 70-550 15 17, e-mail: hakan.jeppsson@begroup.com

The information in the year-end report is such that BE Group AB (publ) is required to publish pursuant to the Securities Markets Act and/or the Financial Instruments Trading Act. The information was submitted for publication on March 14, 2008 at 7.30 a.m. CET.