BillerudKorsnäs appoints Executive Vice President Commercial

BillerudKorsnäs announces the appointment of Matthew Hirst as new Executive Vice President Commercial. He will take office on 16 August and will be a member of the Executive Management Team.

Matthew Hirst currently serves as Vice President, Category Professional Hygiene at Essity, heading a multi-disciplinary department of 80 employees in five locations. He has since 2005 held various senior sales and commercial development roles in Essity’s professional hygiene business unit, a leading supplier of tissue and hygiene products and services with the global brand Tork and net sales of around SEK 25 billion.    

“I am delighted that Matthew Hirst will be joining BillerudKorsnäs and look forward to having him on the management team. Matthew brings extensive experience in sales leadership, brand-building and insight-based innovation along with a strong ability to drive commercial excellence, develop customer relationships and deliver on targets. I am convinced that his experience and qualities will be a valuable contribution to BillerudKorsnäs,” says Christoph Michalski, President and CEO of BillerudKorsnäs.

Matthew Hirst is British, lives in Gothenburg and is 43 years old. He will assume the position as Executive Vice President Commercial as of 16 August and succeeds Helene Biström, who will pursue her career outside the company.


For further information, please contact:
Lena Schattauer, Head of Investor Relations, +46 8 553 335 10
Louise Wileen Bjarke, Head of Communication and Media Relations, +46 8 553 335 14


The information was submitted for publication, through the agency of the contact person set out above, at 10:00 CET on 15 April 2021.