Smart packaging for food-on-the-go wins PIDA Germany
This year’s winner of the BillerudKorsnäs PIDA Germany design competition is a team from Stuttgart Media University. The winning students succeeded in creating a smart and attractive packaging solution for food on the go, called Ladhid.BillerudKorsnäs’ Packaging Impact Design Award (PIDA) has been running for more than 10 years and is organised in cooperation with leading universities and colleges in France, Germany, and Sweden. The competition highlights innovative packaging solutions and takes place three times per year, once in each of the participating countries. This year’s theme was