Eli Bakofsky Joins Binary Tree as CFO

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Seasoned Finance Executive to Assist with Company’s Growth

Binary Tree is pleased to announce the addition of Eli Bakofsky to its senior management team. Eli joins Binary Tree as its CFO, responsible for the company’s finance, acquisition, legal, risk management, human resources, and administrative functions.

“The addition of Eli substantially enhances our team’s ability to execute our business plan, which includes a variety of strategic and operating initiatives,” said Steven Pivnik, CEO. “We’re very excited to have Eli on board. His extensive background with growth-oriented companies enables him to immediately contribute to our product, solution and organizational plans.”

Eli adds, “I’m happy to join such an experienced and energetic team. With a successful history and track record of performance and profitability, Binary Tree is solidly positioned to take advantage of a tremendous amount of opportunity in our segment.”

Eli’s background includes over 25 years of experience as a senior-level Accounting, Finance and Operations leader. Prior to Binary Tree, he served as CFO for Mobixi. Prior to his last position, Eli was Controller at Mobile ESPN, CFO at Call Sciences, VP of Finance and Administration for UbiquiTel, and held several senior leadership positions at AT&T Wireless Services. In these roles, he led numerous M&A activities and developed, implemented, and maintained systems, processes and procedures. Eli also has negotiated partnerships and led domestic and international operating divisions. He holds a B.A. in Accounting from Queens College of the City Universities of New York.

Erin Dunkel, Director of Marketing & Public Relations

Tel. (610) 761-8960

erin.dunkel@binarytree.com

About Binary Tree

Binary Tree is a singularly focused global provider of migration software and solutions for Lotus Notes, Microsoft Exchange, Active Directory, and Windows Server environments. Since 1993, Binary Tree has enabled more than 6,000 customers to migrate more than 30 million email users, and facilitated some of the most complex migrations on the planet. Its software solutions are available for migrating from Exchange 2003/2007/2010/2013 and Lotus Notes to on-premise and online versions of Microsoft Exchange, as well as migrations of Active Directory and Windows Server environments. Binary Tree is a Microsoft Gold Partner, an IBM Advanced Business Partner, and is one of Microsoft’s preferred vendors for migrating to Microsoft Office 365. The Company is headquartered outside of New York City with offices in London, Paris, Stockholm and Sydney. For more information, visit us at www.binarytree.com.

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