BNP Paribas announces Head of Communications and Company Engagement in the Nordic region
BNP Paribas announces the appointment of Jennie Casselborg as Head of Strategic Marketing, Communications and Company Engagement in the Nordic region. Jennie will lead the Group’s communications and CSR activities in the Nordic region and will report to Eirik Winter, CEO for BNP Paribas Group Nordic Region.
Jennie joins from Franklin Templeton where she most recently held a position as Head of Marketing & Communications in the Nordic region.
In the last three years, BNP Paribas has doubled revenues with the region’s clients and hired almost 200 people in the Nordic region. Today the group has over 900 people in the region across Corporate and Institutional banking, Personal Finance, Asset Management, Wealth Management, Insurance, Factoring, Car Fleet Management and Leasing.
” We are very happy to have Jennie on board to help us increase the visibility of our activities and support the delivery of our ambitious growth plan in the region. The Nordic region has a leading role to play in the transition to a net zero economy, as hub for innovation and the home to a wide range of multinational companies with strong sustainability focus. Using our resources and global network to support corporate and institutional clients in bringing their sustainability strategies and growth plans to life, is one of our most important tasks ahead.” Eirik Winter, CEO BNP Paribas Group Nordic region
“Having a strong local presence with a full suite of global services is an amazing position to be in. It gives a better understanding of client needs and the capacity to advise clients from a holistic point of view. I am looking forward to getting to know the strong team that BNP Paribas has built up in the region, and to an exciting year ahead. BNP Paribas community engagement and mobilisation of resources to support the net zero transition shows the company’s strong commitment to being an accelerator of positive change. This is something which has defined BNP Paribas as one of the global leaders in Sustainable Finance.” Jennie Casselborg
Nordic Press Contact:
Jennie Casselborg
T +46 (0) 70 895 0135 | jennie.casselborg@bnpparibas.com
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 70 countries and has nearly 200,000 employees, including nearly 150,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval ; Investment & Protection Services for savings, investment and protection solutions ; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporate and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, Eastern Europe as well as via a large network in the western part of the United States. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific.
In the Nordic region, BNP Paribas employs 900 people across CIB, Asset Management, Personal Finance, Car Fleet Management, Leasing, Factoring and Insurance, with offices in Denmark, Finland, Norway and Sweden. The Nordic Region is strategically important to BNP Paribas. We have a long-term commitment in all the Nordic countries. We have and will continue to make considerable investments in the region, both in terms of capital and in people. Our ambition is to be the leading Global European bank with international reach for our clients in the region.
