Brad’s Deals Releases Cyber Monday 2011 Data

Report this content

62% of Consumers Shopped for Electronics on Cyber Monday

Chicago, IL – BradsDeals.com, the 2-million-subscriber website for shopping deals and advice, released data finding that 57% of shoppers spent less than two hours shopping this Cyber Monday while only 31% claim to have completed their shopping at work.

“Consumers are making educated decisions this shopping season,” said Brad Wilson, Editor-in-Chief of Brad’s Deals. “They conduct their research, they plan their strategy and they know where to find the best deals online.”

Amazon.com led in popularity with 22% of shoppers claiming to have purchased the majority of their items from here.

62% of consumers purchased electronics followed by toys at 38% and apparel at 24%.

“Electronics will continue to be a hot item this holiday season,” explained Wilson. “Last season TVs led this craze, but this year it will be the tablet. Amazon pricing the Kindle Fire at only $199 has made the tablet an affordable purchase for mainstream consumers.”

Additional Cyber Monday 2011 Data

Brad’s Deals Top 3 Most Popular Cyber Monday Coupons:

  1. 1. 30% off Sitewide - Juicy Couture
  2. 2. $430 off HP Pavilion dv6t Quad Laptop - HP
  3. 3. $7 off + Free Shipping with $70 - Target


Most Common Cyber Monday Purchase:

1. UGGs

2. Dell Inspiron N4030 Dual-Core Laptop

3.  u-Control Silver Bullet RC Helicopter


44% of consumers also shopped on Black Friday.

More deals can be found daily at BradsDeals.com.

Heather Lovett

312.965.3998

About BradsDeals.com

Brad Wilson is the Founder & Editor-in-Chief of BradsDeals.com. Staffed by a team of expert editors and bargain-hunters, Brad’s Deals, a free consumer resource, is a curated, one-stop digest of online shopping’s best deals. They also maintain a list of over 5,000 active online coupon codes and printable coupons valid at over 2,000 top retailers including Macy’s, Home Depot, Target and Amazon.  

Brad’s also publishes BlackFriday2011.com and CyberMonday2011.com.

Tags: