700 enjoy Pink Aerobics in the park and increase breast cancer awareness
Press Release For immediate release: 27 September 2009 Press contact: Emily Snelling, 020 7749 4102, mobile 07730 579738 esnelling@breastcancercampaign.org 700 enjoy Pink Aerobics in the park and increase breast cancer awareness Today (Sunday 27 September) hundreds of people in Regent’s Park posed for a photograph to form the figure of 46,000, representing number of people diagnosed with breast cancer each year. Dressed in pink, supporters then took part in Breast Cancer Campaign’s Pink Aerobics to mark the start of October’s Breast Cancer Awareness Month and raise awareness of the disease. Selaine Saxby, Founder of Pink Aerobics and Proprietor of LessBounce.com said: “This year’s Pink Aerobics was the biggest yet, over 700 participants danced themselves fit in the park and we hope that many more regional events will take place to help raise money for breast cancer research!” If you missed this unique event there are lots more regional Pink Aerobics events taking place across the UK throughout October. If you’re a qualified instructor you could host your own Pink Aerobics event or turn a regular aerobics class pink. Arranging your own Pink Aerobics event costs just £25 and we encourage groups to raise £500 in sponsorship - get in touch now to receive your Pink information pack. Pink Aerobics is supported by TV soap actress and work out presenter Charlie Brooks, she said: “Pink Aerobics is a fun way to get fit, stay in shape, improve your health and raise vital funds for breast cancer research. Support Breast Cancer Campaign by taking part in your local Pink Aerobics event during October, it’s the perfect way to get fit and help beat breast cancer.” Sign up today and shimmy, shake and box-step your way into Breast Cancer Awareness Month, with Campaign and LessBounce.com. Visit www.pinkaerobics.com to sign up now or call our events team on 0207 749 3716 Ends Notes to editors • Breast Cancer Campaign aims to beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment, prevention and cure • The charity currently funds 101 projects worth £14.2 million in 41 locations across the UK and Ireland • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women • In the UK, nearly 46,000 new cases of breast cancer are diagnosed each year - that’s 125 a day • Visit www.breastcancercampaign.org or www.pinkaerobics.com • LessBounce are the UK’s leading independent sports bra retailer and stock the widest range of sports bras in the world visit www.lessbounce.com
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