Dawn pedals in pink to help beat breast cancer
Press Release For immediate release: 7 October 2010 Press contact: Louise Garrahan, Media Relations Officer, Breast Cancer Campaign, DD 0207 749 3724, Email: lgarrahan@breastcancercampaign.org Dawn pedals in pink to help beat breast cancer Local cyclist Dawn Shaw from Pilsley in Chesterfield will gear up to beat breast cancer on Sunday 17 October by taking part in Breast Cancer Campaign’s women’s cycling event, Pedal it Pink. The Graphic Designer will join hundreds of women at the National Water Sports Centre in Nottingham for the city’s second annual event after several members of her family had breast cancer. Dawn said: “The breast cancer campaign is very important to me because of my family history. My grandmother died of breast cancer aged 52. My auntie died aged 41 and her twin sister had cancer in both breasts and had a double mastectomy. “After genetic testing two of my cousins were told they had inherited the gene. One opted for a preventative double mastectomy and the other has since been diagnosed with breast cancer. There have been improvement in the diagnosis and treatment of breast cancer but more research is needed so the improvements can continue. Dawn is taking on the full marathon and hopes to raise £500. If you’d like to sponsor her, please visit www.justgiving.com/fat-bird-on-a-bike and donate what you can. Pedal it Pink, sponsored by Santander, has a variety of cycle routes to choose from so there is something to suit all abilities. Beginners can opt for the 5k Family Lap (which is also open to the men and children in your life) and those wishing to push themselves that little bit further can select either a half (13.1miles) or full (26.2miles) marathon distance. All routes are completely enclosed in the park, so it’s safe, traffic-free and suitable for all existing and aspiring cyclists. If you would like to join Dawn at Pedal it Pink and help put the brakes on breast cancer, please visit www.breastcancercampaign.org, email pedalitpink@breastcancercampaign.org or call 020 7749 3700 to sign up. It costs £15 for the marathon, £10 for the half marathon and £5 for the family 5k lap. At last year’s event 550 women cycled around the National Water Sports Centre at Holme Pierrepont and raised a whopping £35,000. In total, four Pedal it Pink events across the UK have raised more than £175,000 to help Campaign fund vital breast cancer research. ENDS Picture caption: Dawn Shaw Notes to editors • Breast Cancer Campaign aims to beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment, prevention and cure • Currently it supports 104 research projects, worth over £16.1 million, in 38 centres of excellence across the UK and Ireland • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women • In the UK, nearly 46,000 new cases of breast cancer are diagnosed each year - that’s 125 a day • Visit www.breastcancercampaign.org • Read Chief Executive Pamela Goldberg’s blog http://pamelagoldbergblog.blogspot.com/
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