Isle of Pink nearing £30,000 target – and there’s still time to help

Press release For immediate release: 8 October 2010 Press contact: Press office, 020 7749 4122 fgolding@breastcancercampaign.org Isle of Pink nearing £30,000 target – and there’s still time to help Breast Cancer Campaign’s Isle of Pink fundraising initiative saw the Isle of Wight go pink, pink and more pink throughout September and the charity hopes to raise £30,000 to help fund vital breast cancer research. With the help of local businesses, volunteers and supporters, the Isle of Wight was awash with pink fundraising activities and events. Local companies such as Wightlink, Hovertravel, Red Funnel, Southern Vectis, as well as attractions such as Blackgang Chine and Bestival, got involved with fundraising and charity collections and contributed greatly to the Isle of Pink’s success. Don’t worry if you missed out, islanders can take part in Campaign’s wear it pink day, supported by Vanish. Just wear an item of pink at work, at home or at school, on Friday 29 October and donate £2 each to breast cancer research. Visit www.wearitpink.co.uk or call 0800 107 3104 to register now. Lauren Basket, Breast Cancer Campaign Community Development Manager, said “We’re absolutely delighted by how many people got on board and backed our Isle of Pink fundraising initiative this year. The support from the community was amazing and we would like to thank everyone who got involved, donated, volunteered and helped at events making this year’s month-long event a huge success.” ENDS Photos: (1) Pink bus (2) Fundraisers from Wightlink Notes to editors • The Isle of Pink is an annual initiative where the charity aims to turn the whole island as pink as possible. It’s backed by the Isle of Wight Council. • Breast Cancer Campaign aims to beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment, prevention and cure • Currently it supports 104 research projects, worth almost £16.1 million, in 38 centres of excellence across the UK and Ireland • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women • In the UK, nearly 46,000 new cases of breast cancer are diagnosed each year - that’s 125 a day • Visit www.breastcancercampaign.org • Read Chief Executive Pamela Goldberg’s blog http://pamelagoldbergblog.blogspot.com/ • Visit www.wearitpink.co.uk

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