Lisa and Frankie's pink ride to beat breast cancer
Press release For immediate release: 9 August 2010 Press contact: Louise Garrahan, Media Relations Officer, Breast Cancer Campaign, DD 0207 749 3724, Email: lgarrahan@breastcancercampaign.org Lisa and Frankie's pink ride to beat breast cancer Local cyclists Lisa Rowe and Frances Rowe from Exeter will gear up to beat breast cancer this September by taking part in Breast Cancer Campaign’s women’s cycling event, Pedal it Pink. Lisa Rowe the retail manager of Peacocks Broadclyst will join hundreds of women at Exeter Quay for the South West’s first ever Pedal it Pink on Sunday 26 September in memory of her friend’s mother who sadly passed away from cancer. Lisa said: “After my friend’s mum died from cancer, I’d really like to do my bit to help and think Pedal it Pink is a great challenge to support this worthwhile cause. The company I work for backs Cancer research so I’m happy to take on this challenge and help Campaign’s mission continue funding vital research into this disease.” Lisa is taking on the half marathon with her sister-in-law Frances Rowe and hopes to raise £500, so if you would to sponsor her, please visit www.justgiving.com/frankierowe and donate what you can. Pedal it Pink, sponsored by Santander, has a variety of cycle routes to choose from so there is something to suit all abilities. Beginners can opt for the 5k Family Lap (which is also open to the men and children in your life) and those wishing to push themselves that little bit further can select either a half (13.1miles) or full (26.2miles) marathon distance. All routes are completely enclosed in the park, so it’s safe, traffic-free and suitable for all existing and aspiring cyclists. If you would like to join Lisa at Pedal it Pink and help put the brakes on breast cancer, please visit www.breastcancercampaign.org, email pedalitpink@breastcancercampaign.org or call 020 7749 3700 to sign up. It costs £15 for the marathon, £10 for the half marathon and £5 for the family 5k lap. Cycling is a great form of cardiovascular exercise, which helps to burn fat and if done regularly contributes to a healthy lifestyle. Cycling is also great for toning leg muscles and can burn up to 500 calories an hour. ENDS Picture caption: Lisa and Frankie Rowe Notes to editors • Breast Cancer Campaign aims to beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment, prevention and cure • Currently it supports 108 research projects, worth over £16.5 million, in 39 centres of excellence across the UK and Ireland • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women • In the UK, nearly 46,000 new cases of breast cancer are diagnosed each year - that’s 125 a day • Visit www.breastcancercampaign.org • Read Chief Executive Pamela Goldberg’s blog http://pamelagoldbergblog.blogspot.com/
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