Mum and daughter’s pink ride to beat breast cancer

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Press Release For immediate release: 16 March 2010 Press contact: Louise Garrahan, Media Relations Officer, Breast Cancer Campaign, DD 0207 749 3724, Email: lgarrahan@breastcancercampaign.org Mum and daughter’s pink ride to beat breast cancer Local cyclist Natasha Bright from Colchester, Essex and her mother, Julie Piper from West Mersea, will gear up to beat breast cancer this March by taking part in Breast Cancer Campaign’s women-only cycling event, Pedal it Pink. The duo will join hundreds of women at River Lee Country Park on Sunday 28 March to support the 45,500 women that will sadly be diagnosed with breast cancer in the UK this year. Natasha said: “Although I don’t have family members directly affected by breast cancer, I have many friends who have had someone in their lives suffer from this disease – all of whom have come through the other side thanks to charities such as Breast Cancer Campaign.” She added: “My mum and I both wanted to participate as pretty much everyone knows someone who has had to deal with breast cancer and maybe to show you don’t have to have been directly affected to support research.” Pedal it Pink has a variety of cycle routes to choose from so there is something to suit all abilities. Beginners can opt for the family 5K lap (which is also open to the men and children in your life) and those wishing to push themselves that little bit further can select either a half (13.1miles) or full (26.2miles) marathon distance. All routes are completely enclosed in the park, so it’s safe, traffic-free and suitable for all existing and aspiring cyclists. If you would like to join Natasha and Julie at Pedal it Pink and help put the brakes on breast cancer, please visit www.breastcancercampaign.org, email pedalitpink@breastcancercampaign.org or call 020 7749 3700 to sign up. It costs £15 for the full marathon, £10 for the half marathon and £5 for the family 5k lap. Cycling is a great form of cardiovascular exercise, which helps to burn fat and if done regularly contributes to a healthy lifestyle. Cycling is also great for toning leg muscles and can burn up to 500 calories an hour. ENDS Notes to editors • Breast Cancer Campaign aims to beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment, prevention and cure • Currently it supports 117 research projects, worth over £17.3 million, in 40 centres of excellence across the UK and Ireland • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women • In the UK, nearly 46,000 new cases of breast cancer are diagnosed each year - that’s 125 a day • Visit www.breastcancercampaign.org • Read Chief Executive Pamela Goldberg’s blog http://pamelagoldbergblog.blogspot.com/

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