Innovative company aims to change face of corporate training

An innovative company has developed a new cost-effective approach to corporate training aimed at helping businesses develop employees while saving money. Leamington-based LightMedia Communications innovative e-learning authoring tool ClickClass™ (www.clickclass.co.uk) has been launched to provide organisations with a clear and simple way of building their own online training modules. ClickClass™ allows companies to tailor their own training programmes for employees, and helps individuals with no technical knowledge or skills to write, distribute and manage high quality collaborative online learning content. It can be set up in minutes and companies will pay nothing until more then two active users utilise the tool. LightMedia managing director, Tony Probert, said: “Our research has suggested that training budgets are generally decreasing in the current economic climate but a larger proportion of that spend is going on e-learning.” “A learning and development survey last year revealed 85 per cent of respondents were using e-learning with 62 per cent saying they had increased their e-learning usage from 2009. “ClickClass™ uses an e-learning 2.0 approach and is designed to address the shortfall found in many of today’s e-learning products. It is based on a desire to simplify the authoring process, empower the participant and increase user contribution, choice and recognition.” ClickClass™ allows the user to build a completely branded site with which employees will feel familiar and comfortable. There is no minimum contract period and users can close their account at any stage, making ClickClass™ ideal for short term training needs or projects. Mr Probert added: “ClickClass™ allows participants to become much more involved in the whole learning process by allowing them to explore the learning content and contribute to it where relevant. “This creates accelerated learning because users are able to engage with the content at a level not normally possible with traditional e-learning applications.” - ENDS - Editor’s note:- LightMedia Communications Ltd is a consultancy and web development house which aims to help organisations get the best from the internet. The Leamington Spa-based company launched in 2004 and works with small local companies as well as large multinationals. Its services include web strategy, design and development, e-commerce, intranets/extranets and e-learning solutions. ClickClass™ is a rapid e-learning authoring and management tool and is designed to enable users to collaboratively author, deliver and manage their own online learning content. It can be set up in minutes and is FREE to use during the authoring stage. Clients only pay for ClickClass™ once they have more than two active users utilising the tool. Further information on ClickClass™ is available by visiting www.clickclass.co.uk or e-mailing: enquiries@clickclass.co.uk . For further information, please contact: Denise Taylor, Bridge PR & Media Services on tel: 024 76 520025, email: denise@bridgepr.co.uk or Lynn Joy, LightMedia, lynnj@clickclass.co.uk

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