Bublar Group subsidiary Vobling and Havas Worldwide have joined forces with Air France in creating a first of its kind Augmented Reality (AR) based event experience
Stockholm, SWEDEN — November 29, 2018 — Air France is engaging event participants with the new mobile application, “Air France AR world”, letting them discover a new digital and interactive layer to their physical worlds. The app digitally displays a map of the world and visualizes key destinations with AR-technology. The experience is interactive, informative, engaging and users can also participate in an integrated quiz with the chance to win long haul flights. The experience has been implemented at events in Gothenburg, Oslo and in Bergen. More events will take place during Spring