BCSG Learning Solutions partners with Microsoft to deliver search engine marketing training to Barclays Business customers
BCSG Learning Solutions is proud to team up with Microsoft to help small business owners improve their Bing search engine marketing skills as part of the new digital training workshop ‘ThriveOnline’.
ThriveOnline is a one-day, face-to-face interactive workshop designed to help Barclays Business customers establish their online presence and attract new customers, therefore growing their business. It is being delivered by CIPD qualified trainers in eleven training centers across the UK.
Search engine marketing is one of the key topics covered within the workshop; participants are fully trained in Bing and how to set up campaigns to attract new customers from the get-go. Bing’s targeting tools enable small businesses to find customers in their own region, which maximises their budget and drives high quality traffic to their website.
Search marketing is becoming an increasingly important marketing channel for small businesses as more and more consumers begin their online journey by using search engines, and the good news is that it is also one of the most cost-efficient channels through which to advertise and attract customers.
BCSG Learning Solutions is proud to enrich the ThriveOnline course with Microsoft’s expertise in this field. Bing UK’s Peter Maxmin said: “We are proud to be partners in the programme and help small business grow their business and find customers cost-efficiently with Bing”.
To encourage participants to apply their learning and start a campaign soon after the training, Bing is offering each ThriveOnline attendee £30 of free advertising credit and a complimentary consultation from a Bing search marketing expert.
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For further information please contact:
Carole Wood
0207 0173204
About BCSG Learning Solutions:
BCSG Learning Solutions is the training division of Business Centric Services Group (BCSG), offering bespoke training, coaching and consulting across corporate and SME environments. For more information please visit: www.bcsg.com
About Microsoft and Bing:
Microsoft has established itself as a key contributor to small business’ success by working closely with partners to help small businesses find customers cost-efficiently with Bing. Bing | Yahoo! Search is a competitive search offering that provides advertisers both quality audiences and strategic partnership opportunities to grow their business efficiently.
