Slimmer Dipper for Super Sunday Snacking

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California Endive Teams Up with Guilt-Free Light and Lively Dips 

(San Francisco, Calif. – January 20, 2012) According to the third annual Supervalu Snack Down Survey by Harris Interactive, the favorite snacks for football parties are dips and spreads.

But sack the high-calorie chips and crackers. There’s a healthier way to enjoy these crowd-pleasing snacks.

With approximately one-calorie per leaf and an impressive nutritional profile of vitamins A, B, C and K, beta carotene, potassium and fiber, substituting California endive leaves is one great call.

And because the cost per pound of endive is less than most chips and crackers, it’s a less expensive choice as well.

The perfect slimmer dipper, California endive leaves are ideally shaped, crisp enough to glide through a bowlful of dip or safely cradle a yummy bite without the threat of drips or spills.

Try these easy, make-ahead dips to eat deliciously healthy while celebrating the big game in style. And young football fans will love endive’s juicy crunch, especially when scooping up “pretty in pink” raspberry dip.

For more endive information and recipes, visit endive.com.

California endive is grown exclusively by California Vegetable Specialties, the only endive grower in the U.S., in Rio Vista, Calif.

Contact:
Rodger Helwig
fresh7@comcast.net
415-379-9630

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