CHCH & Métro14 Present the Canadian Television Event of the Year
James Cameron’s AVATAR makes its Canadian Broadcast Premiere Sunday, May 6 at 8pm
TORONTO, April 19, 2012 - Noted as the most ambitious and highest grossing film of all time, AVATAR will make its Canadian broadcast television début on CHCH TV and Montreal’s Métro14 on Sunday, May 6, 2012 at 8pm ET.
“It’s the biggest television event to hit TV screens in many years, and we’re proud to have the exclusive broadcast rights,” said Romen Podzyhun, CEO of Channel Zero Inc. “It’s fitting that the Canadian broadcast premiere of AVATAR, created by Niagara Region’s own James Cameron, takes place on his hometown TV station CHCH.”
As the Oscar®-winning director of Titanic, Cameron first conceived of AVATAR 15 years ago, when the means to realize his vision did not yet exist. After four years of production, a live-action film with a new generation of special effects was born. AVATAR delivers a fully-immersive cinematic experience of a new kind, where the revolutionary technology invented to make the film disappears into the emotion of the characters and the sweep of the story.
Starring Sam Worthington (Jake Sully), Sigourney Weaver (Grace), Zoe Saldana (Neytiri), Stephen Lang (Colonel Miles Quaritch), Michelle Rodriguez (Trudy Chacon), and Giovanni Ribisi (Parker Selfridge), AVATAR was the highest grossing film ever released with estimated box office sales of $2.8 billion to date.
Tweet to Win!
Viewers tuning into Avatar on May 6 between 8pm and 11:30pm ET are encouraged to engage with others through Twitter at #CHCHAvatar. Those using the hashtag will be automatically entered to win an Avatar prize pack including a Collector’s Edition 3-disc Blue Ray set, t-shirts and posters, as well as a Sonos Play 3 Wireless Music System (www.sonos.com).
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About CHCH
CHCH started broadcasting in 1954 and is proud to be the news leader for Hamilton and the surrounding Halton and Niagara regions. CHCH produces more original news programming than any other local television station in North America. With a primetime line-up anchored by movies, news magazine shows, and hit dramas, CHCH is available to over 92% of Ontario households and is viewed by millions nationally each week.
About Métro14
Métro14 Montréal (CJNT) offers top-rated American news magazine shows and hit dramas in prime-time, plus a wide selection of music videos and foreign films. It reaches over 1 million households in the greater Montréal area, with an audience mix of both English and French viewers and various cultural groups. The station is available in the greater Montréal area on Videotron’s analog and digital cable 14, across the country on Bell TV on channel 207, and in Ontario on Rogers digital cable 122.
About Channel Zero
Established in 2000, Channel Zero Inc. is an independent Canadian broadcaster that owns two specialty channels, Movieola—The Short Film Channel and Silver Screen Classics, and two over-the-air channels, CHCH in Hamilton and Métro14 in Montréal (formerly known as CJNT). In 2006 Channel Zero started Ouat Media – a Toronto-based company that specializes in the worldwide distribution of award-winning short and feature films. In 2011, Channel Zero entered the American television landscape with the launch of Fight Now! TV, the first 24-hour-a-day, seven-day-a-week combat sports channel to air in the U.S.
For more information about the broadcast, photos and videos visit www.chch.com/avatar or contact:
John Settino
The iPR Group
B: 416-850-2524
M: 416-662-2955
john@theiprgroup.ca
Sharlyn Carrington
The iPR Group
B: 416-850-2524
C: 905-767-5917
sharlyn@theiprgroup.ca
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