POLE POSITION FOR FIRST LINE

New Sponsorship Agreement Announced Leading all makes parts specialist First Line is making its first foray into motorsport sponsorship after signing an agreement with Wiltshire race circuit Castle Combe at the Autosport International racing car show this weekend. Oxfordshire-based First Line is the national distributor of the First Line range of matching OE quality parts and the company behind the famous Borg & Beck clutch brand. The deal with Castle Combe comprises of a supply agreement for brake discs and pads for the circuit’s racing school vehicles, as well as sponsorship of the Japanese themed meeting on 30th May. Alan Wood, commercial director of First Line, said: “We are very pleased and excited about this new partnership. First Line and Castle Combe are similar businesses, both are independent, owner-managed businesses, free from external controls and we therefore hope the relationship is a long and fruitful one. “A key objective for First Line is to increase the awareness of the brand within the automotive industry and the sponsorship agreement with Castle Combe is one of the vehicles that will help us to achieve this goal.” For more information regarding the quality products in the First Line or Borg & Beck range, please call the sales team on: 01869 248484 or visit: www.firstline.co.uk ENDS

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