You Lost Me at Google+
Okay, so you wake up in the morning and log on to your RSS reader. You promote some content on your social properties and feel pretty good about yourself. Then, you check your Klout score. You’ve dropped one point. One point?! The mental breakdown begins. Am I a loser? What are my friends’ scores? Did I update Facebook enough yesterday? How’s my pinboard looking? Did I tweet, or just retweet? Do I have a POV? What social networks am I missing? At this point, you’ve lost your grip on the fun and engagement of social media and descended into social’s daily drudgery — staying ahead of