Complimentary Cision Webinar: The Content Connection: Using Content Marketing to Tell and Distribute Your Story
Every company has a story to tell—but how you tell it, and whom you tell it to, are the keys to success. Join us for this complimentary webinar as we discuss how to effectively target the media and influencers, and explore ways to connect to new audiences through content marketing.
In this 30-minute complimentary webinar, we’ll walk through the standards of press release distribution, and introduce you to new tools you can use to increase the reach of your story, host your story on your own pressroom, and measure its effectiveness. You will learn how to:
- Effectively target members of the media and influencers with Cision's traditional web and wire distribution
- Reach new audiences by telling your story in your own words
- Optimize your releases to get more visibility on search engines and drive more traffic to your own web site
- Spread your story via blogs, Twitter, Facebook and other social media sites
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