Complimentary White Paper: The Professional Communicator’s Guide to Copyright Compliance and Fair Use
It’s been more than 25 years since the explosion of digital information dramatically amplified contention between publishers needing to protect and profit from their intellectual property and web-enabled consumers with a seemingly insatiable need to copy, share and distribute information. Now, with mobile social media enabling instant, casual real-time distribution and sharing of information among millions of users, the challenge of copyright protection has become more complex than ever.
For marketers and professional communicators especially, these challenges—not to mention the risks and potential liabilities—are profound. Download this complimentary Cision Executive White Paper, and you’ll learn:
- What copyright is and what’s meant by “fair use”
- Why compliance matters – now, more than ever
- Tips on avoiding copyright infringement
- What you should know when “every business is a publisher”
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