Cision AB (publ) - Interim report January-June 2014

Cision reports strong margins and solid cash flow

April-June

• Total revenue SEK 211 million (234)
• Organic growth 2% (-6%)
• Operating profit* SEK 25 million (18)
• Operating margin* 12% (9%)
• Operating cash flow SEK 49 million (50)
• Earnings per share, basic and diluted, SEK -0,45 (2,34)

January-June

• Total revenue SEK 417 million (440)
• Organic growth 1% (-4%)
• Operating profit* SEK 45 million (38)
• Operating margin* 11% (9%)
• Operating cash flow SEK 91 million (71)
• Earnings per share, basic and diluted, SEK 0,30 (2,71)

*) Excluding non-recurring items, goodwill impairment and other one-time revenue items.

Comment by Cision CEO Magnus Thell:

“In June, I was appointed interim President and CEO of Cision AB but I will also maintain my previous role as head of Cision Europe during this time.

Our performance in the second quarter shows our continued momentum towards organic growth and improved operating profit. In the US we have streamlined costs for our declining transactional broadcast business and continued our focus on sales and marketing investments to increase bookings. In Europe we have our attention on increasing profitability in particular for UK and Germany which show encouraging development in the second quarter. In addition, the Nordics continue to show positive growth numbers.

Our new website has now been launched in the US, Canada, UK, Germany and Sweden providing communicators with free, valuable resources to navigate the changing media landscape.

On June 23, 2014 Blue Canyon Holdings AB, our majority shareholder, repeated their public offer of SEK 61 per share. Cision has applied to be delisted from the NASDAQ OMX Stockholm exchange and will be delisted on August 15, 2014 and listed on NGM Nordic MTF instead, provided that we fulfill the dispersion requirement for NGM Nordic MTF at that time and that the offer from Blue Canyon Holdings AB has then been declared unconditional. In case the dispersion requirement is not fulfilled NASDAQ OMX Stockholm will set a new exact date for delisting from NASDAQ OMX Stockholm which will be announced separately.

Our strategic objectives have not changed – we are continuing to focus on the core PR market while leveraging the value of Cision’s fully integrated solution to our current customer base. Our product enhancements are focused on providing the insight and intelligence our customers need to manage all aspects of their brand. We look forward to continued growth of our customer base when we continue building for the future.”

For further information, please contact:

Magnus Thell, Interim President and CEO, phone 46 (0)8 507 410 11
e-mail: investorrelations@cision.com

Charlotte Hansson, CFO, telephone 46 (0)8 507 410 11
e-mail: investorrelations@cision.com

Cision AB (publ)
P.O. Box 24194
SE-104 51 Stockholm, Sweden
Corp Identity No. SE556027951401
Telephone: 46 (0)8 507 410 00
http://corporate.cision.com

Cision is a leading provider of cloud-based PR software, services and tools for the marketing and public relations industry. Marketing and PR professionals use our products to help manage all aspects of their brands – from identifying key media and influencers to connecting with audiences; monitoring traditional and social media; and analyzing outcomes. Journalists, bloggers, and other influencers use Cision’s tools to research story ideas, track trends, and maintain their public profiles. Cision is present in Europe, North America and Asia, is quoted on the Stockholm Stock Exchange with revenue of approx. SEK 0.9 billion in 2013. For more information, visit www.cision.com.

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