Gunilla Rudebjer new Chief Financial Officer for Observer

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Gunilla Rudebjer has been recruited as new CFO for Observer AB. Gunilla is currently CFO for Parks & Resorts Scandinavia AB. Previously she has held the same positions at the Swedish-based tour operator Fritidsresegruppen and the IT consultancy Mandator, listed at Stockholmsbörsen. Gunilla Rudebjer, 46, is a Graduate from Stockholm School of Economics. She will assume her new position at Observer in the fall. Observer AB (publ) For more information, please contact: Robert Lundberg, President and Chief Executive Officer, telephone: +46 8 507 410 10, e-mail: robert.lundberg@observergroup.com Per Blixt, Senior Vice president Corporate Communications, telephone: +46 70 549 28, e-mail: per.blixt@observergroup.com

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