Observer's shares combined into single class

Observer's shares combined into single class In accordance with the decision of the extraordinary general meeting on April 25, 2001, the terms for combining Observer's Class A and B shares into a single class have now been met. The company has therefore requested that the Swedish Patent and Registration Office register the amendment to Observer's articles of association stipulating that all its shares shall be of a single class. More information to be released around August 8 Processing by the Patent and Registration Office is expected to take approximately one week. Observer therefore expects to release information on or around August 8, 2001 regarding the date on which the company's shares will be traded in a single class on Stockholmsbörsen. Stockholm, Sweden, August 1, 2001 Observer AB (publ) For further information, please contact: Anders Lundmark, Chief Financial Officer, phone +46 8 507 410 00 or +46 70 333 29 77, e- mail: anders.lundmark@observergroup.com Per Blixt, Senior VP Corporate Communications, phone +46 8 507 410 12 or +46 70 549 28 08, e-mail per.blixt@observergroup.com Facts about Observer AB Observer AB, quoted on the Attract 40 section of Stockholmsbörsens's O- list, operates in the fields of media and market monitoring, analysis and communication-evaluation, target group identification for PR- och IR purposes. On a rolling twelve-month basis, Observer AB has a turnover of more than SEK 1,100 million and employs around 1,800 people in the UK, Sweden, Germany, Finland, Norway, Denmark, Portugal, Ireland, Estonia, Latvia and Lithuania. This press release is also available on www.observergroup.com ------------------------------------------------------------ This information was brought to you by Waymaker http://www.waymaker.net The following files are available for download: http://www.waymaker.net/bitonline/2001/08/01/20010801BIT00400/bit0002.doc http://www.waymaker.net/bitonline/2001/08/01/20010801BIT00400/bit0002.pdf