Clas Ohlson launches new store format in London

The interest was high when Clas Ohlson opened a new store in St Albans in the outskirts of London yesterday. This is Clas Ohlson’s very first store in the new smaller format where the interaction between stores and e-commerce is more visible for the customer, an important step in the development of the company's omni-channel strategy.The new store is the first to present the product range in a new way, and in substantially less space that a typical Clas Ohlson store, while the width of the offering is maintained. The store has more digital solutions, more inspiring elements and customers