Clas Ohlson one of Sweden’s strongest brands

Clas Ohlson was yesterday awarded the Evimetrix Swedish Brand Award 2015 as Sweden’s strongest brand in the category “Other retail”.“This shows that we are on the right path, and it gives us even more energy to keep developing our customer offer. We are especially happy to win this award, since both awareness and customer satisfaction are taken into consideration,” says Nina Lindfors, Country Manager Sweden at Clas Ohlson. The survey, on which the awards are based, is a quantitative image survey which has been conducted annually since 2002. In total, the survey comprises answers from