Clas Ohlson launches new e-commerce platform

Today, Clas Ohlson initiated the launch of a new e-commerce platform that is to be introduced in all markets. The initiative is a feature of the multichannel strategy employed by the company to reach more customers through more channels and to guide them to smart solutions for practical everyday problems.The new e-commerce platform will initially be launched in Sweden and Norway in April and will also be rolled out in Finland and the UK in the summer of 2012. “Our investment in e-commerce is a vital part of our multichannel strategy for offering even greater accessibility, service and