New Clogau TV Advert

This Friday 26th October, the new Clogau television advert will be aired for the first time on ITV Wales. This will be the beginning of a 9 week pre-Christmas TV campaign, also including ITV Granada in November.

Filmed at the unique North Wales coastal resort of Portmeirion, and Blackrock Sands, the 40 second advert aims to expose the brand to a new audience as well as establish a fresh appeal to an existing audience using a newly adopted Fairytales theme.

Clogau are confident that this heightened awareness will increase Christmas footfall, and sales, amongst a strong retail partner network.

“Storytelling through beautiful jewellery is at the very heart of Clogau. The TV advert takes its inspiration from our jewellery and the pure magic felt when gifting and wearing these beautiful keepsakes.” Sonia Menezes, Brand Manager.

The 'Heartstrings' theme music of the advert is performed by Clogau Ambassador, Claire Jones, international solo harpist and former official Royal harpist.

A competition to win a piece of jewellery featured in the advert will be held online at www.clogau.co.uk and at approved Clogau retailer stores before it is extended on-screen in early November.

An iPad and iPhone app has also been created to support the campaign which will be launched shortly.

The television advert is part of a Fairytale campaign which will be launched for Spring & Summer 2013.

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For all media enquiries please contact Phillipa Williams at:

E-mail: phillipa.williams@clogau.co.uk                                      

Telephone: 01745 536 176

Website: www.clogau.co.uk

Advert: http://www.youtube.com/watch?v=zp7JNiEy9x8&feature=share&list=UUd-S3DHjXqy7xcSkZ1YqoSA

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