Things to Do Mobile App Marks One Year Release Anniversary with New Updates

The St. Petersburg Times/TampaBay.com iPhone app, downloaded nearly 30,000 times since November 2010, delivers more destinations, events, and offers than ever before

Tampa, Fla. (Nov. 17, 2011) – The St. Petersburg Times/TampaBay.com’s industry leading tampabay.com/things-to-do iPhone application celebrates the anniversary of its launch one year ago this month with several upgrades that offer users access to more destinations and events, an Editor’s Picks section, and increased performance. Developed by Haneke Design and launched in November 2010, the tampabay.com/things-to-do app was an instant hit with advertisers and local consumers and generated immediate buzz in the national publishing industry. Almost 30,000 people to date have downloaded the free app, which delivers consumers deals, mobile coupons, event listings, and other offers from local businesses straight to their iPhone, iPad, or iPod touch devices. The newest version of the app is available for download now in Apple’s App Store.
 
“We’re very pleased with acceptance of this application in the marketplace and the attention it has received in the industry,” said Jody Haneke, president of Haneke Design. “But the most exciting thing for us has been the feedback from the client, their advertisers, and users that has helped us make this app even better.   These upgrades will make it even easier for users to plan their daily and weekend leisure activities and develop relationships with local businesses to get the kind of deals they want most.”

Haneke Design and the St. Petersburg Times/TampaBay.com team collaborated on the development of the tampabay.com/things-to-do app project over several months to make sure the app would deliver consumers the best content, deals, and event listings in an extremely user friendly and personalized manner. The app’s home screen provides easy access to all the major sections and features via icons as Events, Destinations, Near Me (location based Events & Destinations), My Favorites (favorite Destinations), Deals (the user’s announcements and coupons), Featured (currently featured businesses) and a locator box that tells users where to find copies of the St. Petersburg Times or tbt*Tampa Bay Times.

About Haneke Design
Haneke Design is an interactive design and development firm focused on delivering user-centered solutions for desktop, mobile and tablet devices. With offices in Tampa and Denver, Haneke Design works with some of the world's leading brands and advertising agencies to deliver multi-platform, cross-device campaigns. Additionally, Haneke Design helps SMB and enterprise customers mobilize their web applications and web services. These solutions integrate seamlessly, are easy to use and deliver bottom line results.

For more information, visit www.hanekedesign.com.

Media Contact:
Michelle Bauer
michelle@common-language.com
727-510-2524

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