The Search is Over – Canada’s Sharpest Man Selected
Toronto, ON, August 1, 2012 – At the end of a rigorous national one-month campaign, Sharp magazine and The Bay, with the help of passion-driven social media engagement selected Canada’s Sharpest Man! During the 30-day voting period thousands of stylish entries were narrowed down to a 15 expertly-dressed finalists. And the guy with the most panache and pizzazz, the standout among Canada’s 17,104,098 male population, is 21-year old, Jonathan Cavaliere of Toronto.
Being selected Canada’s Sharpest Man means a great deal to Cavaliere, whom in addition to his natural style sense gets inspiration from others. “I love street style photos and seeing what men are wearing to make them unique and give them their own style,” says Cavaliere. He describes his personal style as, “All about mixing traditional with modern. A lot of the pieces I own I could see my grandfather wearing, but I always ensure that they have a modern and tailored fit. I am also a big fan of prints and small details, like a pocket square to complete my look.”
As a backgrounder, sharp Canadian men everywhere submitted their photos either through photo kiosks within select Hudson’s Bay locations, or online at SharpForMen.com. At the end of the voting period, the top three with the most votes from each city – Vancouver, Calgary, Toronto and Montreal – plus the top three online entries were judged by the fashion-savvy panel: Jeremy Freed, Sharp Magazine Editor-in-Chief, Suzanne Timmins, Vice President, Fashion Director, The Hudson’s Bay Company and Shawn Hewson, Bustle creative director.
As the lucky Canada’s Sharpest Man winner, Cavaliere will be showcased in a four-page feature in the September Style issue of Sharp Magazine and will receive a $5000 West End Shop designer shopping spree from The Bay. Cavaliere is the creator and founder of Mr. Cavaliere – Men’s Fashion and Style Blog and has future plans to be a menswear designer.
Contempo Media Inc.
Led by John McGouran, publisher, and Michael La Fave, editorial and creative director, Contempo Media specializes in print, online, video and multimedia production for consumer, custom and content clients. Contempo Media is a leading online content producer with a powerful team of advertising copy writers and creative generators. Some of Contempo Media's corporate customers include Audi Canada, Audi U.S.A., Sympatico.ca, Bell Media and Volkswagen Canada. Contempo Media's consumer titles include Sharp magazine, Sharpformen.com, TimeandStyle.ca and Sharp: The Book For Men. Sharp Magazine and Sharp: The Book for Men are available on newsstands across Canada, in bookstores, such as Chapters/Indigo, as well as Shoppers Drug Mart and Loblaws.
About Hudson’s Bay Company
Hudson’s Bay Company was incorporated in 1670 by a British royal charter under King Charles II. With an unrivalled 341-year history in Canada, Hudson’s Bay Company is renowned for its historical role in the development of the nation. Today, The Bay is Canada’s leading department store and has established a reputation for quality, service, and more than ever, for style. A world-class department store, The Bay offers well edited assortments of exclusive and popular fashion, beauty, home and accessory designers and brands. The stores are continually evolving to provide customers with new and exclusive merchandise, as well as customized services to set The Bay apart from any other retailer in Canada. The Bay operates 91 stores in 8 provinces across Canada as well as www.thebay.com, the company’s online store.
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For more information please contact:
Sharyn Thomas-Counce
Jesson + Company Communications Inc.
77 Bloor Street West – Suite 1903
Toronto, Ontario M5S 1M2
T : 416-323-7828
sthomas@jessonco.com
www.jessonco.com
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