North East creative agency breaks into the international market

Newcastle based creative agency, Cravens, has expanded with the opening of an office in Dubai after winning its first UAE client. The company was tasked with the launch of new fashion watch retailer, 1915, from Ahmed Seddiqi & Sons, into the Dubai consumer market. The brief was to appeal to the fashion followers of the nation and to tease them with the arrival of a new fashion brand, building up to the launch of the first stores in Dubai, Abu Dhabi and Fujairah. Steve Carroll, creative director at Cravens, said the thought behind the campaign stemmed from the idea that you can have