Creative Announces Live! Cam Connect HD 1080 and Live! Cam Sync HD Web Cameras

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Excellent Video and Audio Quality for Sharing Content on YouTube and Facebook

SINGAPORE – August 28, 2012 Creative Technology Ltd today announced two new web cameras in its Creative Live!® Cam line to provide PC and Mac users with a far superior video and audio experience than any integrated web camera can deliver.

Creative Live! Cam Connect HD 1080

Designed to deliver high-quality 1080p video on YouTube or Facebook with just a single click, the Creative Live! Cam Connect HD 1080 features dual stereo microphones that leverage Creative’s CrystalVoice™ technology suite to transmit crisp, clear audio. CrystalVoice Focus suppresses noise to enable headset-free voice communications, while CrystalVoice Noise Reduction reduces background noises to enhance audio recording and Skype call clarity. Auto focus ensures the best possible video and image quality.

Creative Live! Cam Connect HD 1080 Technical Specifications

  • 1080p (1920 x 1080 pixels) HD video resolution
  • 18 mega pixel* picture resolution
  • Up to 30fps frame rate @ Full HD 1080p quality
  • Dual stereo microphones with CrystalVoice technology suite
  • 5MP image sensor
  • Auto focus lens
  • Plug & chat with Windows®, Mac OSX10.5 and Linux Kernel® 2.6
  • Multi-attach base

“With the Creative Live! Cam Connect HD 1080 we are introducing the first web camera with our CrystalVoice technology, surpassing the capabilities of integrated cameras and web cameras alike with precision voice accuracy and ultimate clarity,” said Low Long Chye, director of product marketing for Creative. “We’re excited to implement technologies from our award-winning audio solutions into a web camera to provide a superior communications experience.”

Creative Live! Cam Sync HD

This plug-and-play webcam enables HD video chat without requiring any driver installation. Users can share HD 720p video on Facebook and YouTube using Live! Central 3 Lite software. The integrated noise-canceling microphone enables clearer voice chats while removing unwanted background noise. Password-protected video preview ensures that the Sync HD webcam cannot be used without the user’s permission. The included surveillance and monitoring software is accessible via mobile device or PC.

Creative Live! Cam Sync HD Technical Specifications

  • 720p (1280 x 720 pixels) HD video resolution
  • 3.7 megapixel* picture resolution
  • Up to 30fps frame rate @ HD 720p quality
  • HD 720p (1280 x 720) image sensor
  • Integrated microphone with noise-cancellation
  • Plug & chat with Windows, Mac OSX10.5 and Linux 2.6
  • Fixed focus
  • Multi-attach base
  • Cable length: 1.5 meters
  • USB 2.0 Hi-Speed

The Creative Live! Cam Connect HD 1080 and the Creative Live! Cam Sync HD both include the robust Live! Central 3 software suite, which provides advanced video and audio effects, avatar creation, movie creation, desktop sharing features, touch screen control, parental control and remote surveillance and monitoring capabilities from a phone or PC.

Pricing and Availability

The Creative Live! Cam Connect HD 1080, priced at US$89.99 is slated for availability in October 2012, and the Creative Live! Cam Sync HD, priced at US$29.99 is slated for availability in September 2012. For more information, visit creative.com.

* Software enhanced

Phil O’Shaughnessy

VP Corporate Communications

Creative Labs, Inc.

408-546-6773

poshaughnessy@creative.com

Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed ZEN® MP3 and portable media players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.

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