Taking Cloud to Both Ends of the Spectrum

IT Connection Blog by Amy Larsen DeCarlo

Summary Bullets:

  • As enterprises embrace the cloud for broader use, providers are responding in kind with improved functionality and more services options aimed at customers at either end of the market spectrum (i.e., large enterprises and entry-level users).
  • Is there a risk these solutions will leave out the bulk of customers in the middle?

A new year means a new set of predictions for what is to come in the months ahead for IT.  Front and center in most prognostications are projections about 2013 being a big year for the cloud.  You won’t hear any arguments to the contrary here, as all signs point to broader market acceptance of and demand for cloud services.  At the same time, cloud providers are stepping up their portfolios with better features, simpler ordering and provisioning, and new pricing models that match the needs of a more diverse prospect pool.  Read more of this post at http://bit.ly/Whr5hn

Media Contact:

Amee Singh
Sr. Director, Marketing Communications
pr@currentanalysis.com 

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About Current Analysis

Current Analysis (http://www.currentanalysis.com) has been helping leading telecommunications, information technology and business software companies improve their competitive intelligence, differentiate themselves in the market, and win more business. Current Analysis is the only provider of continuous, in-depth tactical competitive intelligence, analysis, and advice. For more than 15 years, sales teams, product managers, marketing professionals, and executives have relied on Current Analysis as a trusted partner to improve their ability to anticipate and quickly take action on market opportunities and competitive threats. The company serves more than 35,000 professionals at over 1,600 global enterprises.

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Current Analysis has been helping leading telecommunications, information technology and business software companies improve their competitive intelligence, differentiate themselves in the market, and win more business since 1997. As the only provider of real-time, in-depth tactical competitive intelligence, analysis, sales teams, product managers, marketing professionals, and executives rely on Current Analysis to anticipate and quickly take action on market opportunities and competitive threats.