UEFA Euro 2012: Key ICT Partners Stay Close to the Pitch

IT Connection Blogy by Sandra O'Boyle

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• Being local and having staff available to UEFA at its key sites is as critical to the organization as the ability to be a good partner that can support its ICT system.  What’s often overlooked as we get caught up in technology is that the human touch and ability to anticipate and solve problems quickly counts for a lot with customers when it comes to contract renewal time.
• With full ownership and control of its network, Interoute offers customers high-performance services, fast provisioning times and competitive pricing.  Interoute has significant network assets spanning 100 European cities and featuring 21 MANs across Europe, as well as PoPs in Eastern Europe, which is a key requirement for UEFA.  Ownership of eight data centres and strength in hosting services has evolved into an expanded cloud services portfolio.

It’s showtime for UEFA (Union of European Football Associations), as Euro 2012 is now underway in Poland and Ukraine.  The two Eastern European countries will play host to 16 teams and an expected 1.4 million football fans over the course of the competition which happens just once every four years. The total predicted global TV audience for Euro 2012 (including qualifiers) is 4.3 billion, and it’s not just football on the pitch, as so much work goes on behind the scenes at the big stadiums, including security, emergency services, catering to journalists and broadcasting networks and the supporting technology and communications. The International Broadcasting Center (IBC) in Warsaw is the temporary home to all the key broadcasting and press outlets covering the event as well as UEFA’s ICT team.  This is a live event where no downtime can be tolerated.  UEFA does not take chances, even with the power grid, relying on diesel generators instead to power its ICT during the event. Read more of this post at http://bit.ly/LyPupW

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Amee Singh
Sr. Director, Marketing Communications
pr@currentanalysis.com 

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