Small Business IT Turning to Social for Renovation over Innovation
IT Connection Blog by Brad ShimminSummary Bullets: • Like their big business brethren, small businesses are flocking to enterprise social networking solutions as a means of cutting travel costs and improving productivity.• As our research has revealed, when the rubber hits the road, however, IT buyers prioritize the improvement of existing collaboration tools such as e-mail over pie-in-the-sky ideals such as business transformation. As an industry analyst, I find it very tempting to look for that next big thing, the innovation just over the horizon, which promises to sweep away our