Canadian Broadcasting Corporation signs agreement with Cxense
Oslo, Norway – 31 March 2017 – Cxense ASA (OSE: CXENSE) today announced that Canadian Broadcasting Corporation (CBC/Radio-Canada) has signed an agreement with Cxense for use of data management and personalization software.
CBC/Radio-Canada provides content across various channels including radio, television, digital media and mobile. The company has since it was established in 1936 been a key source of news, information and entertainment for the Canadian people, a position which today is reflected in it being one of the strongest media brands in the country.
CBC/Radio-Canada will use the Cxense software for audience and content analytics and for a site search solution.
CBC/Radio-Canada is Canada’s national public broadcaster and one of its largest cultural institutions. CBC/Radio-Canada is Canada’s trusted source of news, information and Canadian entertainment. Deeply rooted in communities all across the country, CBC/Radio-Canada offers diverse content in English, French and eight Indigenous languages. The group also provides international news and information from a uniquely Canadian perspective.
Cxense (pronounced "see-sense") enables the world's leading media, e-commerce and consumer brands to take control of their audience data to deliver more engaging and personalized user experiences. Businesses using Cxense's advanced real-time analytics, data management (DMP), advertising, search and personalization technology gain more engaged users, increased digital revenue and higher sales conversions. Cxense is headquartered in Oslo, Norway, with offices worldwide.
Customers include the Wall Street Journal, USA Today (Gannett), Grupo Clarin, El Pais, Bonnier, Naspers, Ebay, The Golf Channel, PGA, NBA, NFL, ABC News, FOX Sports, Singapore Press Holdings, South China Morning Post, AEON, DMM, Rakuten and many more. For more information: www.cxense.com, Twitter: @Cxense. Cxense is listed on the Oslo Stock Exchange with the ticker 'CXENSE.'
Investor Relations Contact:
Jørgen Loeng, Chief Financial Officer
Mobile: +47 906 60 062