Cxense expands customer base in Central America signing deal with Grupo Tribune company
Oslo, Norway – 30 October, 2015 – Cxense ASA (OSE: CXENSE) today announced an agreement with AdBoost Media, the digital agency owned by leading media corporation Grupo Tribune in Honduras. The contract includes licensing the Cxense Insight (real-time analytics), Cxense DMP (Data Management Platform), and Cxense Content (site personalization) products.
This is the first contract Cxense has signed in Honduras, expanding the Company´s footprint in Central America, where current customers include El Pais, El Colombiano, Pulzo, Vanguard, and GFR Media.
Cxense DMP is becoming the leading Data Management Platform for media companies, e-commerce sites, and consumer brands around the world. Businesses using the Cxense DMP can aggregate data across mobile, tablet and desktop devices, independent of 3rd-party cookie tracking, to build individual user profiles in real time. These profiles can be used to target advertising and personalize content and promotions.
Cxense Insight provides unparalleled real-time analytics for web and mobile sites through customizable dashboards. By analyzing the content on each page of a site, and tracking every user interaction across all devices, businesses can continuously improve their digital user experience to increase engagement and revenues.
Cxense Content works in harmony with the Cxense Insight and Cxense DMP products to deliver unprecedented personalization across web and mobile sites, as well as mobile apps. This personalization capability has been proven to increase consumer loyalty and sales for Cxense customers.
Cxense products are delivered as Software-as-a-Service (SaaS), where customers pay a monthly license subscription fee. Customer contracts are typically for twelve months, with automatic renewal.
Cxense enables the world’s leading media, e-commerce and consumer brands to take control of their audience data to deliver more engaging and personalized user experiences. Businesses using Cxense's advanced real-time analytics, data management (DMP), advertising, search and personalization technology gain more engaged users, increased digital revenue and higher sales conversions. Cxense is headquartered in Oslo, Norway, with offices worldwide.
Customers include Condé Nast, Dow Jones/Wall Street Journal, Gannett, The Weather Channel, Globo, Grupo Clarin, Singapore Press Holdings, South China Morning Post, AEON, DMM, Rakuten, Naspers, Bonnier, El País, The Guardian, Schibsted, and many more. For more information: www.cxense.com, Twitter: @Cxense. Cxense is listed on the Oslo Stock Exchange with the ticker ‘CXENSE.’
Investor Relations Contact:
Jørgen M. Loeng
Chief Financial Officer
Mobile: +47 906 60 062