Cxense signs agreement with Japanese content marketing specialist IID
Oslo, Norway – 18 May 2016 – Cxense ASA (OSE: CXENSE) today announced that IID Inc. has signed an agreement with Cxense, which includes licensing for Cxense Insight, Cxense Content, Cxense DMP and Cxense Advertising.
IID Inc. is a Japanese company primarily operating 40 web medias and 8 magazines. The company has about 27 million unique users monthly and provides a variety of content from IT, automobile, education, cinema, game, anime, fashion and diet.
IID is already a Cxense customer, which under the new contract extends the use of Cxense services to all their digital media.
The DMP provides IID access to a globally recognized data management platform, which enables media companies, e-commerce sites and consumer brands to develop user profiles as data is created to deliver personalized content to website visitors and other users. The solution aggregates data from mobile devices, tablets and desktop computers to ensure user profiles contain all relevant information and works directly with Cxense Insight, Cxense Content and Cxense Advertising. The solutions combine to deliver a user experience that increases consumer loyalty and sales for Cxense customers.
About Cxense:
Cxense (pronounced “see-sense”) enables the world’s leading media, e-commerce and consumer brands to take control of their audience data to deliver more engaging and personalized user experiences. Businesses using Cxense’s advanced real-time analytics, data management (DMP), advertising, search and personalization technology gain more engaged users, increased digital revenue and higher sales conversions. Cxense is headquartered in Oslo, Norway, with offices worldwide.
Customers include the Wall Street Journal, USA Today (Gannett), Grupo Clarin, El Pais, Globo, Bonnier, Naspers, The Weather Channel, Ebay, The Golf Channel, PGA, NBA, NFL, ABC News, FOX Sports, Singapore Press Holdings, South China Morning Post, AEON, DMM, Rakuten and many more. For more information: www.cxense.com, Twitter: @Cxense. Cxense is listed on the Oslo Stock Exchange with the ticker ‘CXENSE.’
Investor Relations Contact:
Jørgen Loeng, Chief Financial Officer
Email: jorgen.loeng@cxense.com
Mobile: +47 906 60 062