Dagbladet Børsen signs contract with Cxense
Oslo, Norway – 12 November, 2015 – Cxense ASA (OSE: CXENSE) today announced an agreement with Denmark’s leading financial newspaper Dagbladet Børsen, part of the Bonnier Group. The contract includes licensing the Cxense Insight (real-time analytics), Cxense DMP (Data Management Platform), Cxense Content (personalization), and Cxense Search products.
The contract continues the Cxense expansion within media and publishing in the Nordics, adding to a customer list that includes names like Alma Media, Bonnier Publications, Egmont Publishing, Hegnar Media, Nettavisen, Norrköpings Tidningars Media, Polaris Media, TV2 Denmark, and TV2 Norway.
Cxense DMP is becoming the leading Data Management Platform (DMP) for media companies, e-commerce sites, and consumer brands around the world. Businesses using the Cxense DMP can aggregate data across mobile, tablet and desktop devices, independent of 3rd-party cookie tracking, to build individual user profiles in real time. These profiles can be used to target advertising and personalize content and promotions.
Cxense Insight provides unparalleled real-time analytics for web and mobile sites through customizable dashboards. By analyzing the content on each page of a site, and tracking every user interaction across all devices, businesses can continuously improve their digital user experience to increase engagement and revenues.
Cxense Content works in harmony with the Cxense Insight and Cxense DMP products, to deliver unprecedented personalization across web and mobile sites, as well as mobile apps. This personalization capability has been proven to increase consumer loyalty and sales for Cxense customers.
Cxense products are delivered as Software-as-a-Service (SaaS), where customers pay a monthly license subscription fee. Customer contracts are typically for twelve months, with automatic renewal.
Cxense enables the world’s leading media, e-commerce and consumer brands to take control of their audience data to deliver more engaging and personalized user experiences. Businesses using Cxense's advanced real-time analytics, data management (DMP), advertising, search and personalization technology gain more engaged users, increased digital revenue and higher sales conversions. Cxense is headquartered in Oslo, Norway, with offices worldwide.
Customers include Condé Nast, Dow Jones/Wall Street Journal, Gannett, The Weather Channel, Globo, Grupo Clarin, Singapore Press Holdings, South China Morning Post, AEON, DMM, Rakuten, Naspers, Bonnier, El País, The Guardian, Schibsted, and many more. For more information: www.cxense.com, Twitter: @Cxense. Cxense is listed on the Oslo Stock Exchange with the ticker ‘CXENSE.’
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