Grupo América signs agreement with Cxense for Data Management and Personalization software
Oslo, Norway – 03 January 2017 – Cxense ASA (OSE: CXENSE) today announced that the Argentinian multimedia company Grupo América has signed an agreement with Cxense for use of data management and personalization software.
Grupo América is a leading Argentinian media company targeting the domestic and regional Spanish speaking audience. The group has 5,500 employees and reach out to its audience through 40 different media channels within TV, cable and internet, digital products, radio, magazines and billboards.
The company has licensed Cxense Content to enable content recommendations and drive reader engagement, Cxense Insight in order to improve audience analysis, segmentation and management, and Cxense DMP to increase targeted advertising sales.
About Cxense:
Cxense (pronounced "see-sense") enables the world's leading media, e-commerce and consumer brands to take control of their audience data to deliver more engaging and personalized user experiences. Businesses using Cxense's advanced real-time analytics, data management (DMP), advertising, search and personalization technology gain more engaged users, increased digital revenue and higher sales conversions. Cxense is headquartered in Oslo, Norway, with offices worldwide.
Customers include the Wall Street Journal, USA Today (Gannett), Grupo Clarin, El Pais, Bonnier, Naspers, Ebay, The Golf Channel, PGA, NBA, NFL, ABC News, FOX Sports, Singapore Press Holdings, South China Morning Post, AEON, DMM, Rakuten and many more. For more information: www.cxense.com, Twitter: @Cxense. Cxense is listed on the Oslo Stock Exchange with the ticker 'CXENSE.'
Investor Relations Contact:
Jørgen Loeng, Chief Financial Officer
Email: ir@cxense.com
Mobile: +47 906 60 062