Japan’s leading sports publishing company signs deal with Cxense
Oslo, Norway – Cxense ASA (OSE: CXENSE) today announced an agreement with FromOne (www.from1.com), Japan’s leading sports publishing, digital media, e-commerce and futsal venue operating company. The contract includes licensing the Cxense Insight (real-time analytics), Cxense DMP (Data Management Platform) and Cxense Content (site personalization) products.
FromOne works closely with the J-League (Japan’s Professional Soccer League) and its club teams. Furthermore, FromOne is the publisher of well-known, market-leading, print and digital titles such as Soccerking.jp, Baseballking.jp, and also exclusively operates the Japanese language websites of major European football clubs, such as Manchester United and Borussia Dortmund.
FromOne is the third contract that Cxense has signed through its partnership with Japanese media management business FourM (fourm.jp). FourM manages over 200 publishers and 4 billion advertising impressions monthly. Customers include Shueisha, Soccer-king, ModelPress, J-cast, and many more. Cxense is building a strong partner network in key markets, as a response to increased market demands and to further strengthen the Company´s growth trajectory.
The deal continues the momentum Cxense has built in the Japanese market, complementing AEON (the largest retailing group in Japan and Asia), leading Japanese publishers Nikkei BP and Mainichi Shimbun, and e-commerce giant DMM.com.
Cxense DMP is becoming the leading Data Management Platform for media companies, e-commerce sites, and consumer brands around the world. Businesses using the Cxense DMP can aggregate data across mobile, tablet and desktop devices, independent of 3rd-party cookie tracking, to build individual user profiles in real time. These profiles can be used to target advertising and personalize content and promotions.
Cxense Insight provides unparalleled real-time analytics for web and mobile sites through customizable dashboards. By analyzing the content on each page of a site, and tracking every user interaction across all devices, businesses can continuously improve their digital user experience to increase engagement and revenues.
Cxense Content works in harmony with the Cxense Insight and Cxense DMP products to deliver unprecedented personalization across web and mobile sites, as well as mobile apps. This personalization capability has been proven to increase consumer loyalty and sales for Cxense customers.
Cxense products are delivered as Software-as-a-Service (SaaS), where customers pay a monthly license subscription fee. Customer contracts are typically for twelve months, with automatic renewal.
About FromOne Japan
Established in 1998, FromOne is Japan’s leading sports publishing, digital media, e-commerce and futsal venue operating company that also works closely with the J-League (Japan’s Professional Soccer League) and its club teams. FromOne frequently organizes live viewing events with broadcasters and on-ground fan activation events with brands across Japan. FromOne is the publisher of well-known, market-leading, print and digital titles such as Soccerking.jp [Soccer News Site]; Baseballking.jp [Baseball News Site]; World Soccer King [Magazine]; J-League Soccer King[Magazine]; and, Soccer Game King [Magazine]. FromOne also exclusively operates the Japanese language websites of major European football clubs, such as Manchester United and Borussia Dortmund.
Cxense enables the world’s leading media, e-commerce and consumer brands to- take control of their audience data to deliver more engaging and personalized user experiences. Businesses using Cxense's advanced real-time analytics, data management (DMP), advertising, search and personalization technology gain more engaged users, increased digital revenue and higher sales conversions. Cxense is headquartered in Oslo, Norway, with offices worldwide.
Customers include Condé Nast, Dow Jones/Wall Street Journal, Forbes, Gannett, Globo, Grupo Clarin, Singapore Press Holdings, South China Morning Post, AEON, DMM, Rakuten, Naspers, Bonnier, El País, The Guardian, Schibsted, and many more. For more information: www.cxense.com, Twitter: @Cxense. Cxense is listed on the Oslo Stock Exchange with the ticker ‘CXENSE.’
Investor Relations Contact:
Jørgen M. Loeng
Chief Financial Officer
Mobile: +47 906 60 062